Future Travel Experience (FTE) 2024: A Recap

We at smartroam were thrilled to attend the Future Travel Experience (FTE) event held in Dublin earlier this month. This year's event was a coming together of industry leaders, innovators, and forward-thinkers, all focused on shaping the future of travel and technology. Sharing a stand with our on-stand partners, SIM Local, we were at the heart of the action, engaging vibrant discussions and exploring the latest trends and advancements in the world of travel.

Hot Topics: AI and Customer Experience

AI is the hot topic at most events nowadays, and this years’ FTE was no different, with one of the most exciting conversations revolving around the use of artificial intelligence (AI) to enhance the customer experience. The potential of AI to revolutionise how travellers interact with airlines and airports was a major focus. From personalised booking experiences to AI-driven customer service solutions, the possibilities are endless.

Efficiency: A Key Focus for Airlines

Airlines are continuously seeking ways to improve efficiency across the board. At FTE, discussions highlighted the importance of optimising everything from booking systems to fuel consumption and passenger experience. The consensus is clear: efficiency is not just about cutting costs but also about enhancing the overall travel experience.  

The Rise of eSIM Technology

eSIM technology was undoubtedly one of the hottest topics at FTE. As more brands begin to partner with eSIM suppliers, this shift is causing ripples throughout the industry. eSIMs offer numerous advantages over traditional physical SIM cards, including convenience, flexibility, and improved connectivity.

However, there is still a significant need for education about eSIM technology, as many consumers and even industry professionals are not fully aware of its benefits and how it works. Despite this, the momentum is undeniable, and eSIMs are rapidly moving from niche technology to mainstream adoption and us eSIM geeks are on hand to educate industry professionals about the benefits of eSIM adoption.

The Future of eSIM in the Airline Industry

Airlines are particularly interested in providing eSIM solutions to their passengers but prefer not to own the customer purchase or support process. This is where smartroam comes into play. By partnering with eSIM providers, airlines can offer seamless connectivity options without the need to manage the complexities of eSIM transactions and customer support.

Looking to the future…

As we reflect on our experience at FTE 2024, we are inspired by the innovative spirit and forward-thinking discussions that took place. The travel industry is on the cusp of significant transformation, and we are excited to be at the forefront of these changes.

Partnering with SIM Local, we were able to showcase our commitment to enhancing the travel experience through advanced technology and strategic partnerships. The conversations and connections made at FTE will undoubtedly shape our future initiatives and drive us to continue pushing the boundaries of what is possible in travel tech.

The future of travel is bright, and smartroam is proud to be part of the journey, innovating and collaborating to make travel smarter, more efficient, and more enjoyable for everyone. Which event will smartroam be at next? Watch this space to find out!